Please note that these images are for illustrative purposes only – full details of included items are listed below

Fujifilm GFX 50R Hire

loading... Loading reviews...
loading... Loading hire rates...


Our thoughts

'Extremely portable are words rarely used to describe medium format cameras, but they can be in the case of Fujifilm’s rangefinder-style GFX 50R, which is as easy to carry around and use as a full-frame DSLR. Supported by an ever-growing range of GFX lenses, it’s a wonderfully tactile camera to use thanks to its arrangement of analog control dials and returns amazingly high levels of detail in its files. Fujifilm’s attractive film simulation modes, which mimic the colour of famous analog films, are also just a button press away. If a portable medium format camera for documentary, street and other outdoor use appeals, the GFX 50R has your name written all over it.'  



The details


Rangefinder Style

The rangefinder style design allows you to keep your eye on a subject while looking through the viewfinder with the other eye. This enables checking and feeling the atmosphere of the scene around your subject, shown in the EVF.

Toughness: Dust-resistant, weather-resistant and freezeproof to -10°C

The FUJIFILM GFX 50R's magnesium alloy camera body is dust and water-resistant, while also being able to withstand low temperatures. Despite carrying a large image sensor, the camera is compact, lightweight and is also extremely durable. The GFX 50R rangefinder style design, weighing just 775g, is astonishingly compact and lightweight despite being a medium format digital camera. Weather seals on the inside of the camera body means it is made to withstand dust and moisture and low temperatures. That makes it a perfect choice for a wide range of tough shooting conditions, as well as in the studio.

Feeling: Body texture and dial based operation

The compact and lightweight GFX body is designed with attention to detail to achieve advanced functionality and elegance at the same time. Examples of this can be seen in the optimised shapes of individual components, surface texture of the magnesium alloy body, and the use of rubber material for a more comfortable grip. Operation dials, including the shutter speed dial, are milled out of aluminum blocks for premium texture. Extra attention has been given to the internal structure and fine adjustments have been applied to individual operations, as evident in the clicking sensation and sound. The more you use the camera, the more comfortable it becomes.


Sensor: FUJIFILM G Format Image Sensor

The FUJIFILM GFX 50R features a 43.8x32.9mm CMOS medium format sensor – a product of Fujifilm's rich history, cutting-edge digital technology and extensive knowledge of medium format film cameras. Boasting an effective resolution of 51.4 million pixels, when paired with high-performance GF lenses, the sensor delivers superior tones and sharpness that will impress professional photographers shooting in the world of commercial, fashion or landscapes.

Optimised Sensor Design

Both the shape of the light-gathering micro-lenses and the processing from the photodiodes have been optimised to achieve a high level of sharpness and broad dynamic range. The lowest native ISO sensitivity of 100 and the 14-stop dynamic range, achieved with 14-bit RAW data, deliver high definition images in a variety of conditions with notably rich skin tones and intricate foliage detail.

Processor: X-Processor Pro

The FUJIFILM GFX 50R sports the X-Processor Pro image processing engine, capable of drawing the very best out of the 51.4 megapixel sensor. Its advanced processing accelerates and optimises the camera's performance in a variety of areas, including stunning colour reproduction with Fujifilm's unique Film Simulation modes, in-camera RAW conversion to the 8-bit TIFF format, accurate contrast AF, quick startup time and minimal shutter release time lag and shooting intervals between frames.

Mount: FUJIFILM G Mount

The FUJIFILM GFX 50R uses the G Mount, which has a mount diameter of 65mm, flange back distance of 26.7mm and minimum back focus distance of 16.7mm. It uses as many as 12 electronic contact points for sending and receiving data, plus it supports the use of a wide variety of lenses and accessories. The short back focus distance, made possible because of the Fujifilm mirrorless system's structure, affords greater freedom in lens design to contribute to the development of fast, compact and high-performance GF lenses, while preventing vignetting to deliver edge-to-edge sharpness.

Image quality

Image Formats

The FUJIFILM GFX 50R saves pictures in a variety of formats and quality, including two sizes and three compression levels of JPEGs, as well as compressed/uncompressed RAW. Even when you are shooting only in RAW, the camera records 12-megapixel thumbnails at the same time. Its in-camera RAW conversion function also enables RAW file processing with the ability to save them as 8-bit TIFFs.

35mm Format Mode

Able to shoot central 36.0mm x 24.0mm (30.5M) cropped images as both JPEG and RAW files. When using 35mm format adapters, it is easy to adjust the image size to 35mm format image circle lenses.

ISO Sensitivity

Standard Output: AUTO1 / AUTO2 / AUTO3 (up to ISO12800) / ISO100 to 12800 (1/3 step)
Extended Output: ISO50 / 25600 / 51200 / 102400

The standard ISO sensitivity range is ISO100-12800, with extended sensitivities of ISO50, ISO25600, ISO51200 and ISO102400 also available. RAW format is supported at all of these ISO settings. The AUTO function allows you to set the standard ISO, low shutter speed limit and upper ISO limit, and configure AUTO 1 – 3 settings according to shooting conditions.

White Balance

White balance can be set as Auto, Preset, Custom or Colour Temperature settings. RB colour coordinates can be used to shift the white balance for fine tuning color balance. Up to three custom white balance settings can also be stored. Set upper ISO limit, and configure AUTO 1 – 3 settings according to shooting conditions.

Film Simulation

Developed with Fujifilm's colour producing know-how over 80 years of photographic film manufacturing, Film Simulation allows you to reproducing a variety of colours and tones as if you are using different photographic films.


Shutter: The World's First Focal-Plane Shutter Specifically Designed for Medium Format Mirrorless Cameras

The newly-developed focal-plane shutter is the world's first, specifically designed for medium format mirrorless cameras. It is a low-noise mechanical shutter that withstands 150,000 actuations, offers shutter speeds up to 1/4000 sec and has an electronic first curtain. Choose from three shutter types, including an electronic shutter.

Focusing: Single Focus Points and Focus Area

TTL Contrast AF is available in Single Point, Zone and Wide/Tracking modes. In the Single Point mode, the camera offers up to 425 focus points and six different focus area sizes. Select the minimum size for pinpoint focusing.

Exposure: Exposure Mode Settings Using Dials and Rings

The combination of settings on the shutter speed dial and aperture ring allow you to switch between four different exposure modes: Aperture Priority AE (A), Shutter Speed Priority AE (S), Program AE (P) and Manual. As dials are used for main exposure settings, you can adjust settings even when the camera is turned off. The Command Position (C/T) also enables command dial operations.

Photometry: Four Metering Modes

The FUJIFILM GFX 50R offers four metering modes: Multi, Spot, Average and Center Weighted. When spot metering, the focusing and metering areas can be linked.

Continuous Shooting at Approx. 3.0 fps

In continuous shooting mode, the FUJIFILM GFX 50R can shoot at up to 3.0 fps until the memory card fills up in JPEG, up to 8 frames in RAW, and up to 13 frames in compressed RAW.

Flash Shooting: Multi-Function Flash

Flash sync speed is up to 1/125sec. When using the optional EF-X500 or compatible third party studio flash, which supports FP mode, flash sync can be as fast as 1/4000sec. (the maximum shutter speed possible with the mechanical shutter). The camera also caters to a variety of flash settings including multiple flash lighting.


Custom Buttons and Menus

The FUJIFILM GFX 50R features customisable Fn buttons. Different options can also be asigned to Short Cut Q (Quick) menu items. Frequently used settings can be registered in My Menu while Custom Registration allows you to save and rename Film Simulation and image quality settings.

Drive Menu

Use the Drive button to quickly switch between different modes such as Burst, Bracketing and Video.

Dual Card Slot

Both slots support high-speed UHS-II cards. They can be assigned to store files according to their format, e.g. JPEG, RAW or Movie.

Viewfinder: High Magnification and High Definition Electronic Viewfinder

The FUJIFILM GFX 50R is supplied with a 3.69M-dot EVF with 100% coverage. It uses dedicated rich lens elements to achieve extremely high definition finder live view and offers a diopter adjustment range of -4m-1 to+2m-1.

LCD Monitor

The rear 2.36M-dot LCD monitor measures 3.2 inches and offers 100% coverage. The smart touchscreen panel enables intuitive operation and tilts in two directions for easy framing and shooting from high or low angles.

Smart Touchscreen Display

The touchscreen makes it easy to select an AF area and enlarge the Live View intuitively.

Live Availability


Description Quantity
Shoulder Strap
Metal Strap Clip
Leather Protective Covers for shoulder strap
Fujifilm USB Drive (Containing user manual)
UK Plug Adapter
GFX Mount Body Cap
BC-T125 Battery Charger
Cable Protector
GFX Flight Case
32GB Exceria Pro 260mb/s SDHC II
NP-T125 Battery