General News

NEWS: Sony Introduces FE 12-24mm F2.8 GM

7 July 2020 | Category: General News

NEWS: Sony Introduces FE 12-24mm F2.8 GM Sony today announced an exciting new addition to its full-frame lens line-up with the introduction of the FE 12-24mm F2.8 GM (model SEL1224GM) large-aperture ultra-wide zoom lens. This compact and versatile lens is ideal for shooting landscapes, starry skies and architecture while providing extra mobility for active sports shooters who want to use ultra-wide angles.

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JUST ANNOUNCED: Fujifilm releases GF30mmF3.5 R WR

30 June 2020 | Category: General News

JUST ANNOUNCED: Fujifilm releases GF30mmF3.5 R WR The GF30mmF3.5 R WR lens, the 12th GF lens in Fujifilm’s line-up, has the maximum aperture of F3.5 and the focal length of 30mm (equivalent to 24mm in the 35mm film format). It realises ultra-high resolution that captures images in the finest detail and compact design that offers excellent portability.

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Hireacamera Click & Collect is Returning!

26 June 2020 | Category: General News

Hireacamera Click & Collect is Returning! Over the last two weeks, we have witnessed an encouraging return to some kind of normality. Production companies are back shooting and a lot of our clients are wondering how to manage the workload they now need to process. We are here to support, as we have always been, even remaining open throughout lockdown supporting those still working and needing to have equipment delivered remotely.

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NEWS: More Canon EOS R5 Specs Revealed

21 April 2020 | Category: General News

NEWS: More Canon EOS R5 Specs Revealed The EOS R5 boasts features seen only in high-end cinema cameras many times its price point and video features no other mirrorless camera on the market offers. Created as a direct response to growing demand for content creators to shoot both high-quality film and stills, the EOS R5 holds its own as the lead camera in productions – going over and above industry standards and achieving outstanding 8K.

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