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    NEWS: Nikon release V2.0 firmware for Z 6 and Z 7

    New firmware brings Eye-Detection AF, extension of low-light AF detection range, and addition of AE tracking in the continuous high-speed (extended) mode.

    VIDEO: The Best 50mm You Can Buy

    A bold statement indeed… In this fast-paced yet extremely thorough video, Usman Dawood – supported by Hireacamera – compares the Canon RF 50mm f1.2L, Sigma Art 50mm f1.4 and the renowned EF 50mm f1.2L on the EOS 5D IV and the Canon EOS R.

    JUST ANNOUNCED: DJI Osmo Action

    Using DJI’s unparalleled experience when it comes to capturing smooth and stable videos in the most demanding environments, Osmo Action is as rugged as it is sophisticated, opening worlds of creative potential for professionals and adventure seekers alike.

    NEWS: Canon Announces RF 85MM F1.2L USM BR

    For beautiful flattering portraits with razor sharpness and superb low-light performance, the RF 85mm F1.2L USM offers the ultimate in creative potential. The lens employs Blue Spectrum Refractive (BR) optics which negate colour aberrations while a ground aspheric lens element eliminates spherical aberrations that can be caused by a large maximum aperture.

    NOW IN STOCK: The Sony Cyber-Shot RX100 VI

    Extraordinary performance in an elegantly engineered package; all the features you need to capture the moment are here – wide 24-200mm zoom range, lightning-fast autofocus, rapid continuous shooting, improved video capabilities and pro-level operability – all in a remarkably compact body.

    NOW IN STOCK: Atomos Shinobi and Shinobi SDI monitors

    The super-lightweight Atomos Shinobi and Shinobi SDI monitors are the go everywhere professional 5” HD-SDI and 4K HDMI camera-top monitors for any production. Their highly colour accurate calibrated displays makes them the ultimate compact HDR and SDR reference monitor.

    NOW IN STOCK: The Sony Cybershot RX10 IV

    Boasting a 24-600mm equivalent Zeiss lens, 0.03 second autofocus and up to 24 fps continuous shooting, all in a super-compact body, it’s the perfect choice for wildlife and sporting events.

    BANK HOLIDAY OFFER: 3 Days Of Hire For The Price Of 1!

    Sundays are always free here at Hireacamera, but this May bank holiday, we are throwing Monday in too! The offer includes all of our equipment and the discount is applied automatically when you enter your dates into the live availability checker.

    NOW IN STOCK: The Canon EOS RP full-frame mirrorless camera

    Experience the power of full-frame with the new small, lightweight EOS R series camera; the EOS RP. Boasting a 26.2 megapixel sensor, exceptional focusing speed and 4K movies, along with a highly intuitive interface, this modern mirrorless camera represents the next generation of image and video capture.

    COMING SOON: RØDE Introduces the Wireless GO Lapel Kit

    The Wireless GO is the perfect solution for every kind of content creator needing to work wirelessly; filmmakers, vloggers, journalists, educators, business professionals and more!

  • Stills Motion
  • FUJIFILM X-T3

    The world's first APS-C mirrorless camera capable of internal 4K/60p 4:2:0 10-bit recording

  • GoPro HERO7

    Ultra HD 4K video at 60fps, HyperSmooth image stabilisation, 12MP stills in bursts of up to 30 fps