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JUST ANNOUNCED: Sigma Mount Converter MC-21

27 February 2019 | Category: General News

JUST ANNOUNCED: Sigma Mount Converter MC-21 The SIGMA Mount Converter MC-21 allows SIGMA SA mount and SIGMA’s CANON EF mount interchangeable lens owners to use their lens investment on L-Mount camera bodies. The converter allows more freedom of choice for L-Mount cameras from SIGMA, Leica Camera and Panasonic, enhancing the extensibility of the L-Mount system.

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BEHIND THE SCENES: Shooting for Hugo Boss in Hong Kong

22 February 2019 | Category: Motion

BEHIND THE SCENES: Shooting for Hugo Boss in Hong Kong Earlier this week we shared Zach Lowers’ beautiful video, which he created in collaboration with Hugo Boss and Timothy James in Hong Kong for “BOSS The Scent For Him & Her' perfumes. He took a DJI Ronin S, a Sony a7s II and Sigma Art lenses and returned with a truly gorgeous and very cinematic short film.

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VIDEO: Getting hands-on with the new Fujifilm GFX 50R

19 February 2019 | Category: Stills

VIDEO: Getting hands-on with the new Fujifilm GFX 50R In this video, Richard Sibley from Photo Gear News takes a more relaxed approach and decides this time to try and enjoy using the camera as a photographer, rather than purely a reviewer. He explains that it’s not designed to be the fastest camera in the world, and why this is a good thing.

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NOW IN STOCK: The Sony FE 24mm F1.4 GM

18 February 2019 | Category: Stills

NOW IN STOCK: The Sony FE 24mm F1.4 GM Unsparing application of leading-edge technology achieves incredibly refined G Master performance, with consistently high resolution and soft, natural bokeh even at the widest F1.4 aperture. Be amongst the first in the country to try out this stunning new lens from Sony!

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VIDEO: Zach Lower travels to Hong Kong to collaborate with @ThisIsTimothy for Hugo Boss.

18 February 2019 | Category: Motion

VIDEO: Zach Lower travels to Hong Kong to collaborate with @ThisIsTimothy for Hugo Boss. Our good friend Zach recently took a DJI Ronin S, a Sony a7s II and Sigma Art lenses to Hong Kong to shoot a video with HUGO BOSS for “BOSS The Scent For Him & Her’ perfumes. “The concept for the video was to play on the senses of sight / touch / sound & smell which is why Hong Kong felt like such an interesting and stimulating place to shoot this.”

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