The Canon EOS R3 will empower professional sports and news photographers to meet challenging demands – to outpace and outperform. Boasting qualities seen in Canon’s DSLR and mirrorless bodies, the EOS R3 truly is a hybrid, it’s the next generation camera for photographers of today and tomorrow.
NOW IN STOCK: Sony FE 50mm F1.2 GM – Sample Images
This 50mm F1.2 G Master prime lens is a creator’s dream, with an F1.2 maximum aperture that not only allows shooting in a wider range of lighting conditions, but also provides an extraordinary combination of high resolution, luscious G Master bokeh, and blazing autofocus.
NEWS: Sony Unveils New Compact, Ultra-Wide FE 14mm F1.8 G Master Lens
Today Sony further expands its E-mount lens line-up with the introduction of the FE 14mm F1.8 GM (model SEL14F18GM) – a compact, large F1.8 aperture, ultra-wide angle lens that allows users to capture the world with new perspectives, especially when shooting landscapes, architecture, starry skies and interiors.
NEWS: Fujifilm Announces FUJINON XF18mm F1.4 R LM WR
Get up close and wide open with Fujifilm’s versatile FUJINON XF18mmF1.4 R LM WR, a professional, portable, and weather-resistant prime lens. With a focal length equivalent to 27mm, it’s the perfect choice for sprawling landscapes, the sights and sounds of the street, and everything else in between.
JUST ANNOUNCED: SIGMA 28-70mm F2.8 DG DN Contemporary
The new SIGMA 28-70mm F2.8 DG DN | Contemporary redefines the standard zoom for mirrorless cameras by combining outstanding optical performance, an F2.8 constant aperture and a lightweight and compact body. The optical design of the 28-70mm F2.8 DG DN | C is based on the existing 24-70mm F2.8 DG DN | A, but with a focal range starting at 28mm, allowing for a significantly smaller and lighter lens body while maintaining superb optical performance.
JUST ANNOUNCED: FUJIFILM XF70-300mm F4-5.6 R LM OIS WR Lens
XF70-300mmF4-5.6 R LM OIS WR is a compact and portable telephoto zoom that provides image-makers with a broad range of focal lengths between 70mm and 300mm (35mm equivalent of 107mm – 457mm) in a lightweight design, with a fast linear motor for autofocus, up to 5.5-stops of optical image stabilisation, and weather-resistance.
The XF27mm F2.8 is a thin, “pancake-style” prime lens, with a focal length of 27mm, which provides image makers with a natural field of view that is close to what the human eye sees, making it extremely suitable for a diverse range of styles from everyday general use to portraiture, street and landscape photography.
FUJIFILM Corporation (President: Kenji Sukeno) has unveiled the FUJINON GF80mmF1.7 R WR Lens (GF80mmF1.7), the world’s first 1 F1.7 interchangeable lens with autofocus designed for a large format system.
JUST ANNOUNCED: Sony Launches FX3 Full-Frame Camera
Sony today has officially announced the FX3 (model ILME-FX3) camera that combines the best of Sony’s industry-leading digital cinema technology with advanced imaging features from Alpha mirrorless cameras to create the ultimate cinematic look.
With their newly designed cinematic look and unified warm colour tone, these prime lenses are designed to enhance creativity and operability in the cinema industry. The Sumire Prime series enters the market as cinematographers aim to meet increasing demands for high-quality content with a more creative, personal and expressive feel.
The LS C300d is the brightest LED light in the Light Storm series. Boasting an impressive 48000 lux @ 0.5m with its included reflector, it can also reach an incredible 142000 lux @ 0.5m with Aputure’s fresnel mount (with camera settings set to f/36, 1/200 shutter, and ISO 800). This level of illumination is approximately equivalent in output to that of a traditional 2k tungsten or 400w HMI.
Huckleberry Mountain Shoots for Koenigsegg with the Sony a7S III
We were approached by Huckleberry Mountain recently as he was due to shoot a series of videos with Koenigsegg, and we were of course very intrigued! Huckleberry is a filmmaker/photographer based in Cheltenham and London with a pretty big following, and rightly so – his automotive images are truly awesome, and that’s not a word we use lightly!
The EOS C70 is a new generation RF mount EOS System cinema camera featuring Canon’s 4K Super 35mm DGO sensor. With 4K 120P slow motion, high dynamic range and Dual Pixel CMOS autofocus in a super-compact body. It delivers Canon’s RF System into a brand-new era.
Whether you’re just starting to explore the world of live streaming or you’ve been doing it for quite some time, Nikon’s new features will let you get connected with high quality video streaming through existing hardware and new software.
London, United Kingdom, 2nd June 2021: Today, Nikon introduces the first two macro lenses to join the Nikon Z family. The impressively lightweight NIKKOR Z MC 105mm f/2.8 VR S is a professional S-line macro lens capable of stunningly lifelike depth and detail. The NIKKOR Z MC 50mm f/2.8 is a compact, lightweight, and versatile lens that’s ideal for starting macro photographers who want to shoot vibrant close-ups.
NEWS: Panasonic Announces Development of LUMIX GH6
Panasonic Corporation has today announced the development of the LUMIX GH6 that combines the new Micro Four Thirds sensor and a new image processor. This latest flagship model of the LUMIX G Series of Micro Four Thirds mirrorless cameras will be commercialised and released to the global market by the end of 2021.