ne of the most beloved camera brands on the planet, Sony's mirrorless cameras are precise, versatile and powerful.
ne of the most beloved camera brands on the planet, Sony's mirrorless cameras are precise, versatile and powerful.
Sony's range of powerful, precise mirrorless cameras provide intense detail in both stills and motion. From video creatives to landscape photographers, hybrid shooters to enthusiasts, Sony has shrewdly fleshed out its range over the years to provide perfect cameras to suit all disciplines - put simply, whatever you're shooting, Sony has the perfect camera for you.
The α mission is to give creators the power to realize their dreams. The Sony α1 is its most potent expression to date.
The a7S III takes the S series to a whole new level of full-frame movie expression. Spectacular new speed combines with supreme sensitivity and ultra-low noise to put previously impossible 4K movie shoots on the menu, with high dynamic range, breathtaking focusing, and extra-strong image stabilisation. Full-frame E (FE) mount.
Sony has excelled themselves with the A7R IV. They’ve created a master of resolution that does so much more than offer an outrageously high 61MP output. It captures full-resolution images at a healthy 10fps, processes high volumes of data without delay, delivers an absurdly impressive ISO performance and offers a jaw-dropping dynamic range performance. A revised handgrip, refined weather seals and wider phase-detection coverage, combined with an extremely useful 26MP APS-C crop mode are reasons to choose it ahead of the A7R III. The A7R IV is a dream camera. It achieves the unthinkable and excels in each and every criteria.
The ALPHA 7 IV takes ‘basic’ to the next level for full-frame cameras with excellent image quality and performance, redefining the original standard set by the Alpha 7 III.
The ‘C’ in a7C stands for compact. Full-frame mirrorless cameras with in-body image stabilisation don’t come smaller and it successfully squeezes the core features from the a7 III into a body that shares a common resemblance with Sony’s a6000-series of APS-C mirrorless cameras. Sony should be applauded for fitting a fully articulated screen, 2.36m-dot electronic viewfinder and IBIS into a camera so small. The way the microphone port is positioned so it doesn’t foul movement of the screen is a nice touch. It’s a camera that offers a remarkable specification for its size, but its handling, especially with large lenses, has nothing on the Sony a7 III.
If you don’t demand the outright speed of the Sony alpha 9 or phenomenal high resolution output offered by the Sony a7R IV, Sony’s general-purpose a7 III delivers all that you need and more. It’s a full-frame camera that’s smaller, lighter and faster than enthusiast DSLR’s of the past and puts in a reliable performance when faced with hard-to-shoot subjects, or challenging low light scenes. Factor Sony’s extensive lineup of superb E-mount lenses into the equation and it’s no wonder the a7 III has become one of the most popular all-rounders in the full-frame market’. Full-frame E (FE) mount.
Sony ZV-E10 vlogging camera hire.