The ‘C’ in a7C stands for compact. Full-frame mirrorless cameras with in-body image stabilisation don’t come smaller and it successfully squeezes the core features from the a7 III into a body that shares a common resemblance with Sony’s a6000-series of APS-C mirrorless cameras. Sony should be applauded for fitting a fully articulated screen, 2.36m-dot electronic viewfinder and IBIS into a camera so small. The way the microphone port is positioned so it doesn’t foul movement of the screen is a nice touch. It’s a camera that offers a remarkable specification for its size, but its handling, especially with large lenses, has nothing on the Sony a7 III.
'When it comes to compact perfection, the Sony a7C is a class of its own. Pioneering the realm of compact full-frame mirrorless cameras with in-body image stabilisation, rapid autofocus and more, the Sony alpha 7C flawlessly harnesses the power of Alpha. It's an embodiment of dexterity, squeezing premium features into a physique reminiscent of Sony’s a6000-series. With its meticulous placement of ports ensuring unhindered screen movement and the surprise inclusion of a fully articulated screen, the Sony a7C is a testament to innovation. Comparing it with the Sony a7 III, it's clear that while both cameras are magnificent in their rights, the newer a7C’s handling feels more agile, especially with heftier lenses.'
• Compact Full-Frame Powerhouse: Despite its petite size, it stands shoulder-to-shoulder with full-frame giants.
• Enhanced Image Depth: Thanks to its full-frame sensor, the a7C captures images with immense detail and high dynamic range.
• Superior Light Collection: The a7C offers professional-quality images, even in low light.
• 24.2MP Exmor R™ CMOS Sensor: Collaborates with Sony's BIONZ X™ engine for impeccable colour reproduction.
• Impressive AF Capabilities: Features the unique 4D FOCUS, ensuring rapid subject acquisition and retention.
• Sony's AI-based Real-time Tracking: Revolutionary Real-time Eye AF ensures portraits are always in focus.
• Optical 5-axis Image Stabilisation: Perfectly captures stills and movies without blur.
• 4K Recording: Enables stunning movie imagery and beautiful cinematic effects.
• Remote Shooting: Ideal for vloggers, with Wi-Fi capability enabling sharing from mobile devices.
If ever there was a camera that redefined the harmony between compactness and power, it's the A7C. Designed for photographers and filmmakers craving the full-frame advantage without the bulk, it promises exquisite image quality.
But what sets the A7C apart from its peers? It's not just the full-frame sensor; it's the synergy between it and the lighting conditions, ensuring unmatched quality even in low light. Its sensor, a quantum leap from previous APS-C camera bodies, captures light and detail unlike any other in its category. With this camera, the depth, dynamic range, and finer details are enhanced, setting a new benchmark for full-frame, compact camera bodies.
With the 24.2MP11 Exmor R™ CMOS sensor and BIONZ X™ engine, the α7C renders every detail of the scene, from serene mornings to lively cityscapes. Even in challenging light or with quick subjects, its autofocus and real-time eye AF, paired with continuous shooting, ensure every crucial moment is captured sharply.
The a7 iii might be a legend in its own right, but the α7C compact body belies the power within, easily rivalling more substantial camera bodies in terms of performance. Plus, the α7C's prowess extends beyond still photography. With 4K recording capabilities, it captures movies with impeccable clarity. The frame rates it offers are perfect for those slow-motion shots or fast-paced sequences.
Cherry on top? Its side-opening LCD monitor – a blessing for vloggers and creators. It accommodates external equipment seamlessly and with the added advantage of the np-fz100 battery, extended shoots become the norm. And for those adventures into the wild or bustling streets, its sturdy, dust and moisture-resistant construction allows for longevity.
With its full frame sensor, impressive autofocus system, and the ability to thrive in varying lighting conditions, it's a tool every photographer or filmmaker will cherish. Its compact body offers easy handling, while the high resolution ensures that you capture every minute detail.
Whether you're looking to explore raw files or delve into varying 4K frame rates, the α7C is your ultimate companion. And with the electronic viewfinder, every shot is precise. To sum it up, when you choose to hire or rent the Sony a7C, you're not just opting for a camera, but a promise of unmatched quality and performance.
• Sensor: 35mm full frame Exmor R CMOS sensor measuring 35.6 x 23.8mm.
• Effective Pixel Count: 24.2 megapixels.
• ISO Sensitivity For Photos: ISO 100-51200 (with an expanded range from ISO 50 to ISO 204800), AUTO settings range from ISO 100-12800, both limits adjustable.
• For Videos: Equivalent to ISO 100-51200 (With an expanded range up to ISO 102400), AUTO settings range between ISO 100-12800, with modifiable upper and lower bounds.
• Viewfinder: Electronic, 1.0 cm (0.39 type) with XGA OLED technology.
• Display: 7.5cm (3.0-type) TFT, enhanced with a vari-angle LCD feature.
|Mains Lead (for Battery Charger)||1|
|E Mount Body Cap||1|
|Eye Piece (Attached to camera)||1|
|Bubblewrap (please re-use on return)||1|
|AC Adaptor AC-UUE12||1|
|BC-QZ1 Battery Charger||1|
|32gb Extreme Pro 300mb/s SDHC (in camera)||1|
|Mains Lead (for Power Adapter)||1|
|iM2100 Black Flight Case||1|
|Metal strap clip with plastic cover (attached to camera)||2|
|SD UHS-II Reader/Writer||1|
|A7C Camera Strap||1|
|SD Side Door||1|
10 August 2021
Are you a vlogger, a YouTuber, or perhaps a TikTok influencer? If so, you’ll want the best equipment at your disposal to help you produce high quality content with a truly professional look to get ahead of the competition. In this video, Sam Holland examines the Sony a7C and gives his insight into why he feels it could be the best vlogging camera available right now.Read full article