22 October 2019

Last Tuesday was the first day in living memory not dominated by the presence of torrential rain, so – armed with a Fujifilm GFX100, GF110mm and GF32-64 zoom, as well as some rather nice Lee filters all in a trusty Domke messenger bag – Fin left the office and headed to Sheffield Park.

19 September 2019

Sony’s highest resolution full-frame camera ever, the new Alpha 7R IV delivers stunning image quality with high resolution and wide dynamic range while maintaining outstanding focusing performance, high-speed continuous shooting, razor sharp detail and much, much more.

17 September 2019

Shoot, print and share selfies on the go with the Canon Zoemini S and Canon Zoemini C instant printing cameras! Whether out shopping with friends, celebrating a birthday party or attending a music festival, with the Canon Zoemini S and Canon Zoemini C you can shoot and print mini photos in a matter of moments.

02 September 2019

A new native full-frame Sony 200-600mm super-telephoto zoom with Optical SteadyShot (OSS) brings a powerful and versatile new option to Sony Alpha mirrorless shooters. The new lens expands the Sony native mirrorless full-frame lens line-up and is set to be a favourite for sports and wildlife photographers as well as other photographers looking for the extra reach of a true super-telephoto zoom.

31 July 2019

The Sony FE 600mm F4 GM OSS (SEL600F40GM) has blisteringly fast autofocus, Superb G Master image quality, ultimate durability and weighs only 3,040g. Sony has released these astonishing images captured by the lens.

23 July 2019

The lightweight, weather sealed system and continuous auto-focus tracking featured in Olympus’ flagship body enable professional photographer John Sterling Ruth to capture the speed and excitement of cars and motorcycles – quickly and accurately.

27 June 2019

It may seem like it’s all about mirrorless nowadays, but DSLRs most definitely should not be overlooked. The Nikon D850 is a formidable, lightning fast tool, with 45.4 MP, ISO up to 102,400, 9fpf and Nikon’s signature low-light performance.

03 June 2019

Introducing the LEICA VARIO-SUMMILUX 10-25mm F1.7 ASPH Micro 4/3rds lens, the world’s first standard zoom lens achieving full-range F1.7

22 May 2019

Introducing Nikon's new flagship Speedlight, a flash designed to empower the most seasoned professionals and passionate enthusiasts. The SB-5000 AF Speedlight takes Nikon's acclaimed Creative Lighting System with Advanced Wireless Lighting to the next level with both traditional optical wireless control and powerful new radio control.

16 May 2019

A bold statement indeed… In this fast-paced yet extremely thorough video, Usman Dawood – supported by Hireacamera – compares the Canon RF 50mm f1.2L, Sigma Art 50mm f1.4 and the renowned EF 50mm f1.2L on the EOS 5D IV and the Canon EOS R.