Not sure where to start? This guide compares the most popular mirrorless camera brands — including Sony, Canon, Nikon, Fujifilm and Panasonic — to help you find the right tool for your next shoot.
With so many exceptional mirrorless systems available — from Sony and Canon to Nikon, Fujifilm, and Panasonic — choosing the right one can feel overwhelming. Each brand brings unique strengths tailored to different creative needs and preferences.
Use the guide below to compare mirrorless ecosystems side by side, and discover which camera range suits your shoot — whether you're filming weddings, capturing landscapes, vlogging, or working on a commercial production.
← Swipe to explore each brand →
Brand | Best For | Key Strengths | |
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![]() People ![]() Sports ![]() Everyday |
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Explore Sony |
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![]() Portraits ![]() Travel ![]() Weddings |
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Explore Canon |
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![]() Wildlife ![]() Landscape ![]() Events |
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Explore Nikon |
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![]() Travel ![]() Street ![]() Food |
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Explore Fujifilm |
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![]() Video ![]() Detail ![]() Astro |
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Explore Panasonic |
Answer two quick questions and we’ll recommend the most suitable camera system for your needs.
Wondering what makes each brand different? These quick answers will help you compare systems, understand key features, and feel more confident when hiring your next mirrorless camera.
A mirrorless camera uses a digital sensor to capture images without the traditional mirror mechanism found in DSLRs. This makes the body more compact and enables faster shooting, electronic viewfinders, and features like silent shutter modes.
Panasonic is a top choice for video, with features like internal ProRes, RAW, and unlimited recording times. Sony is also popular for real-time Eye AF during video and strong low-light performance.
Canon and Fujifilm are great for beginners. Canon’s Dual Pixel AF makes focusing easy, while Fujifilm offers intuitive manual controls and creative Film Simulation modes that are ideal for learning.
Absolutely. Hiring lets you test cameras in real-world settings before making a big investment. It’s a smart way to explore different systems and features to see what suits your shooting style.
Start by considering what you’ll be shooting — like portraits, landscapes, wildlife, or video. Then think about what matters most: size, autofocus, low-light performance, or colour rendering. Our selector tool can help guide your choice.
Each mirrorless system has its own mount — like Sony E-mount or Canon RF — but adapters allow you to use DSLR lenses too. It’s best to hire first if you’re planning to mix formats or test compatibility.
Yes — many mirrorless cameras are built for hybrid use. Sony, Canon, and Panasonic in particular offer excellent photo and video features, making them great for content creators, vloggers, and professionals alike.
We're always happy to help. Whether you're weighing up two systems or want guidance from someone who's used them in the field, just ask — our expert team is on hand with honest, no-pressure advice.