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Hire Sony a7R V

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Our thoughts

'Whilst the a7R IV is still a formidable camera, the a7R V brings with it a wealth of upgrades. It shares the phenomenal sensor housed in its predecessor, and the same image stabilisation abilities, but almost everything else has been treated to an upgrade. The autofocus has been vastly improved with the employment of a newly designed AI processor. Not only does it detect animals and people, but insects, cars, trains and airplanes too, and the number of AF points has gone from 567 to 693, plus they span more of the frame. It’s worth bearing in mind that due to the high resolution, file sizes will be enormous, so it’s a good idea to hire additional memory.'

 


Newly developed AI processing unit. A whole new level of camera intelligence
State-of-the-art AI processing uses detailed information about human forms and postures to dramatically improve the camera's subject recognition accuracy and make full use of its potential resolution. Also, subject recognition has been expanded to include a number of new subject types, including vehicles and insects.

AI processing unit for advanced subject recognition
The a7R V is equipped with an AI processing unit specifically dedicated to processing significant amounts of data to enable more accurate recognition of subjects and recognition of a wider range of subject types.

Human pose estimation
The a7R V uses subject form data to recognise movement, providing a roughly 60% improvement in human eye recognition. Human pose estimation uses learned human forms and postures to precisely recognise not just eyes, but body and head position, making it possible to lock onto and track a subject facing away from the camera or wearing a mask, for example.

Recognise a wider range of subjects
In addition to humans, animals and birds, the camera now recognises insects, cars, trains and airplanes, providing even greater flexibility and reliability when shooting both stills and movies. Heads and bodies are now recognised in addition to eyes (Real-time Eye AF) for the Human, Animal, and Bird settings.

Improved accuracy of WB control
The a7R V's AWB function has evolved in tandem with the camera's AI capabilities. In addition to the "Visible Light + IR sensor" on the front of the body, the camera's AI processing unit helps to achieve more accurate white balance in difficult lighting, such as when the subject is in shadow.

A new high in a resolution
The output from the 35mm full-frame back-illuminated Exmor R™ CMOS image sensor, with approximately 61.0 million effective pixels, is processed in real time to the fullest extent by the advanced BIONZ XR™ processing engine to deliver breathtaking detail in both stills and movies.

35mm full-frame image sensor with 61.0 effective megapixels
The sensor is packed with Sony's image sensor technologies, with effective noise reduction realised by its back-illuminated structure, plus gapless on-chip lenses, AR coating (anti-reflection seal glass), and the elimination of an optical low pass filter.

The latest BIONZ XR image processing engine
With up to eight times the processing power of its predecessor, the new BIONZ XR processes huge volumes of image data while minimising latency and markedly boosting the camera’s movie and still-image processing power.

Consistently accurate exposure and colour
The latest BIONZ XR engine achieves even better exposure control and colour reproduction accuracy. A new AE algorithm is capable of detecting the skin area in faces and controlling exposure accordingly when shooting stills and movies.

Selectable RAW image sizes and quality
The a7R V now supports the lossless RAW format, with three selectable pixel counts - L (60M), M (26M), and S (15M). Both M and S sizes offer the same resolution in full-frame and APS-C fields of view, for simpler post-production workflow.

Advanced 5-axis in-body optical stabilisation
The a7R V has been upgraded to offer up to 8 steps of stabilisation in the body alone, for the first time in the a series. This achieves effective stabilisation for slow-shutter shots of interiors or night scenes where it is preferable to avoid the need for increased sensitivity.

Precise compensation at the single-pixel level
A new stabilisation algorithm provides precise detection and control right down to the single-pixel level, taking full advantage of the sensor's 61.0 megapixel resolution to bring out the finest subject details.

Creative Look supports varied expression
The Creative Look feature provides 10 presets that can be used unmodified or edited to create a variety of “looks” that can help creators fine-tune the mood of their stills or movies in-camera.

Pixel Shift Multi Shooting responds to changing conditions*
Pixel Shift Multi Shooting takes advantage of precision in-body image stabilisation system control. Up to 16 pixel-shifted images are captured and later composited using a computer to achieve overwhelming resolution in a single image. Even tiny movements down to single-pixel level can be detected and compensated for by the PC software doing the compositing.

*The latest versions of Imaging Edge Desktop™ Viewer and Edit applications are required for compositing. Image compositing may not be successful if camera or subject movement causes blur. The use of a tripod is recommended, as is the use of PC tethered control or a remote commander. Uncompressed RAW and silent mode are automatically selected for Pixel Shift Multi Shooting. Some restrictions apply to flash and other devices.

Real-time Recognition AF
The a7R V's AF system delivers dramatically enhanced overall performance, drawing on major improvements in subject recognition performance. Deep learning technology supports powerful Real-time Recognition AF as well as more reliable Real-time Tracking which is supported by higher Fast Hybrid AF performance over a wider area.

Faster, more precise wide-area AF
The immense processing power of the new BIONZ XR engine and updated algorithms achieve notably improved AF performance. Up to 693 phase-detection points in a high-density array cover approximately 79% of the image area.

Accurate AF in low EV -4.0 light
The latest AF algorithms enable high AF precision down to light levels as low as EV -4.0 in AF-S mode. The a7R V also includes a Focus Priority mode that provides more reliable AF in low light or when using smaller apertures.

Continuously shoot up to 583 compressed RAW images at 10 fps
Continuous shooting at up to 10 fps with full AF/AE tracking is possible with the mechanical or electronic shutter. The camera can shoot up to 583 compressed RAW images at this speed. (Maximum continuous shooting speed will depend on camera settings.)

Focus bracketing to capture the best shot
The camera will automatically shoot up to 299 images with sequentially shifted focus points, with custom intervals and sequence specified by the user. Pick the perfect shot, or post-process multiple shots to achieve creative composites with impossible focus depth.

Flicker suppression
Flicker from artificial lighting can be effectively suppressed, with your choice of "Anti-flicker shoot" for still shots or "Var Shutter" to fine-tune shutter speeds to match flicker rates when shooting either stills or movies.

Full-time DMF17
When shooting stills with AF-C or AF-S autofocus, the full-frame lens' focus ring can be rotated to instantly switch to manual focus mode at any time. This makes it easy to switch focus to a different subject on the fly.

High quality 8K movie recording
The XAVC HS format enables in-camera recording of high-resolution, high-quality 8K (7680 x 4320) 24p (25p) movies with efficient HEVC/H.265 compression, bringing out the very best in Sony's lenses and taking full advantage of the resolution provided by the sensor and full-pixel readout. Even the finest subject details are faithfully captured.

Outstanding 4K movie recording up to 60p(50p)
Full frame and Super 35mm formats can be selected for 4K movie recording. Full pixel readout in the Super 35mm mode without the need for pixel binning makes 2.6x oversampling possible for 4K movies. The XAVC S-I (All-Intra) or the XAVC HS format is supported, with 10-bit 4:2:2 colour sampling.

Expressive S-Cinetone™
Based on the technology of CineAlta™ cameras such as the acclaimed VENICE, S-Cinetone delivers natural mid-tones that are essential to healthy-looking skin tones, plus soft colours and gorgeous highlights.

S-Log3 gamma curve with 14+ stops of latitude
The S-Log3 gamma curve emphasises gradation characteristics from shadows to mid-gray (18% gray), achieving up to 14+ stops of latitude for efficient editing.

Real-time Tracking for movies
Thanks to improvements in subject recognition, Real-time Tracking is now even better, automatically tracking specified subjects with precise focus, including focus on the subject's eyes.

Active Mode for enhanced movie image stabilisation
Active Mode provides strong image stabilisation for handheld movie shooting. In addition to in-body stabilisation, compatible lenses with their own built-in image stabilisation coordinate with the camera body for highly effective control, allowing even handheld telephoto shots.
Check Active Mode lens compatibility HERE.

Breathing compensation for consistent angle of view
When shooting movies, breathing compensation uses Clear Image Zoom technology to maintain a consistent angle of view, suppressing changes that may occur due to shifts in focus position. Breathing metadata can also be used in post production.
Check breathing compensation lens compatibility HERE.

Comprehensive movie tools
The a7R V provides various movie tools such as a clear recording tally frame on the display, Flexible Exposure mode, WB adjustment while recording, new Shot Mark aspect markers, and a movie self-timer.

New 4-axis multi-angle LCD monitor. Unprecedented monitoring flexibility
Sony's newly developed 4-axis multi-angle monitor combines the utility of a conventional tilting monitor with side-opening vari-angle flexibility. It allows greater shooting freedom by providing unrestricted angle adjustment in both horizontal and vertical orientations.

3.2 type high-detail LCD panel
The a7R V's LCD monitor has a 3:2 aspect ratio, with 2.1 million dots, touch operation and a wide colour gamut (DCI-P3 equivalent). An outdoor mode is provided for clear visibility in bright outdoor settings.

QXGA viewfinder with the highest resolution in its class
The 9.44 million-dot OLED electronic viewfinder offers a 1.6x improvement in resolution, world-record 0.90x viewfinder magnification, a 41° diagonal FOV, and a selectable 120 fps setting for minimal motion blur.

Dual CFexpress Type A compatible media slots
The a7R V's two media slots support both CFexpress Type A memory cards and UHS-I and UHS-II SDXC/SDHC cards. The fast writing capabilities of Type A cards contribute to the ability to process large volumes of data without stress. There are separate modes for relay and simultaneous recording. (CFexpress Type B cards are not supported.)

Touch operation during shooting and playback
The Touch Focus, Touch Tracking and Touch Shutter functions can be sequentially activated by touching an icon on the shooting display. During playback images can be selected by touch.

Fast Wi-Fi for PC tethering, FTP and smartphone transfers
Built-in Wi-Fi (IEEE 802.11a/b/g/n/ac) allows communication on the 2.4 GHz and 5 GHz32 bands, and provides 2x2 MIMO support for fast and stable data transfer and reliable communication. (5 GHz communication may be restricted in some countries and regions.)

UVC/UAC support for high-quality webcam applications
Easy streaming in 4K QFHD is possible with a UVC/UAC compatible smartphone or PC33 via USB connection34, so the a7R V can be used as a high-resolution webcam. (Your PC or smartphone OS must be compatible with UVC/UAC to use this functionality. A commercially available USB cable and/or terminal adaptor may be used to connect to equipment with a USB Type-C® port. Resolution is limited to 1280 x 720 when connecting via the USB Type-C® connector or Multi/Micro USB connector using a USB 2.0 cable.)

Effective heat dissipation for extended recording times
The camera has been redesigned from the ground up to ensure effective heat dissipation and prevent overheating. 8K 24p (25p) 10-bit 4:2:0 video can be recorded continuously for approximately 30 minutes.

High reliability in challenging working environments
For more robust outdoor use, sealing is provided at all body seams, buttons and the battery compartment cover. A carefully designed lens lock button and cushioning around the mount also help resist dust and moisture.

New anti-dust system increases dust removal efficiency
An ultrasonic actuator causes the filter in front of the image sensor to oscillate at more than 70,000 cycles per second, effectively removing dust and particles from the filter surface. There is also a Shutter When Power Off function that closes the shutter for lens changes.

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Description Quantity
64gb SDXC 300mb/s U3 V90 Memory Card (in camera)1
SD UHS-II Reader/Writer1
iM2100 Black Flight Case1
NP-FZ100 Battery2
BC-QZ1 Battery Charger1
Mains Lead (for Battery Charger)1
Metal strap clip with plastic cover (attached to camera)2
Neck Strap1
Cable protector1
USB C - A Cable1
Port Cover (attached to camera)4
Eye Piece (Attached to camera)1
E Mount Body Cap1
Power
Memory
Lighting
Audio
Filtration
Other

JUST ANNOUNCED: The Sony a7R V

JUST ANNOUNCED: The Sony a7R V

26 October 2022

Sony has just announced the Alpha 7R V, the newest R series camera in its acclaimed line of Alpha mirrorless interchangeable lens cameras. The Alpha 7R V combines Sony’s highest resolution image sensor in an Alpha camera with a new deep learning AI processing unit dedicated to AI-based image recognition, as well as the powerful BIONZ XR™ image processing engine.

Read full article

Electronic shutter can be prone to banding and rolling shutter distortion.

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