Hire Sony a7R IV

Our thoughts

'Sony has excelled themselves with the A7R IV. They’ve created a master of resolution that does so much more than offer an outrageously high 61MP output. It captures full-resolution images at a healthy 10fps, processes high volumes of data without delay, delivers an absurdly impressive ISO performance and offers a jaw-dropping dynamic range performance. A revised handgrip, refined weather seals and wider phase-detection coverage, combined with an extremely useful 26MP APS-C crop mode are reasons to choose it ahead of the A7R III. The A7R IV is a dream camera. It achieves the unthinkable and excels in each and every criteria.' 

The details

Incomparable rendering

61MP full-frame back-illuminated CMOS sensor

The newly developed Exmor R CMOS image sensor boasts incomparable high resolution. Back-illuminated design exhibits high sensitivity and low noise, despite extremely high pixel count of 61.0MP.

The latest image processing engine

The latest BIONZ X image processing engine works in tandem with front-end LSI to maximise high-resolution sensor performance while achieving up to 15-stop dynamic range at low ISO sensitivity.

Wide standard ISO 100-32000 range

Regardless of increased pixels, the α7R IV delivers highest standard ISO 32000, and reduces noise in the low- and mid-sensitivity ranges, achieving high-quality imagery.

In-body 5-axis image stabilisation

The in-body 5-axis image stabiliser algorithm is optimised to maximise high-resolution 61.0-megapixel image sensor performance. This fully supports your handheld shooting for reliability as effective as 5.5-stop higher shutter speed.

Shoot in absolute silence

Silent shooting not only provides a useful advantage in venues where quiet is required but avoids vibration that can cause camera-shake blur. Vibration-free shutter maximises extremely high α7R IV resolution for crisp clear images.

Blur reducing structure

A re-examined and redesigned mechanism infixes the shutter unit to suppress subtle camera shake, and enhanced image stabiliser algorithm effectively reduces image blur. Overall, the camera's high resolution is successfully maintained.

5.76-million-dot UXGA OLED Tru-Finder

This 5.76-million-dot electronic viewfinder reproduces fine detail with approximately 1.6 times higher resolution than α7R III. You can select “High” quality mode for high-precision yet natural realism while suppressing moiré and jaggies for better concentration. Smoother image with 120/100fps NTSC/PAL frame rate makes it easy to track moving subjects.

Striking response

The highest-level burst speed in its class

Regardless of remarkable image resolution, the α7R IV maintains its shooting speed of up to 10fps with a mechanical shutter (up to 8fps in live-view continuous shooting mode)*. This allows you to capture decisive moments — such as motion of wild animals — with subtle details made possible only by the 61.0MP high-resolution imaging capability.

*Up to 10 fps in continuous “Hi+” mode, and up to 8 fps in continuous “Hi” mode. Maximum fps will depend on flash and camera settings.

Useful 26.2MP with APS-C cropping

Thanks to extraordinary image resolution, you can still maintain remarkable high-resolution images as approximately 26.2 megapixels even after cropping a full-frame image down into APS-C size. This means the α7R IV can help you proactively utilise 61.0-megapixel full-frame shooting, for example, in bird photography that tends to require cropping editing to magnify captured images.

Wide AF coverage

New image sensor supplies wide and high-density AF coverage with 567 phase-detection AF points (approx. 99.7% height and 74.0% width). 425-point contrast-detection AF supports precision focusing.

Fast AF despite higher resolution

Thanks to responsive enhanced Fast Hybrid AF, despite its large data handling, the α7R IV delivers swift AF even under dim lighting conditions, with remarkable ability to capture an aimed subject.

Steadfast AF tracking further improved

Increased AF points, widened coverage of AF sensor and improved AF algorithm have further enhanced subject-tracking performance for consistent shooting, even of complex or sudden movements.

High-precision AF in underlit conditions

Advanced AF algorithms contribute to AF precision at light levels as low as EV-3. ‘Focus Priority in Aperture Drive’ option is for more accurate focusing in dim lighting and when aperture is stopped down.

Shoot up to 68 images continuously

Because buffer memory size is 1.5 times larger than the Sony α7R III, the camera maintains burst shooting speed of up to approx. 68 images In JPEG (Extra fine / Fine) or compressed RAW data mode. With APS-C shooting mode, you can shoot approximately three times more photos than with full-frame shooting mode.

Dual media slots, both supporting UHS-II

Both SLOT 1 and SLOT 2 are compatible with UHS-I and UHS-II for fast mass-volume data writing. The α7R IV can simultaneously or relay record, separate RAW/JPEG data and stills/movies, and copy data between cards.

Extend shooting to professional length

The α7R IV uses a high-capacity NP-FZ100 battery. For longer hours of shooting, combine this with optional VG-C4EM Vertical Grip holding up to two NP-FZ100 batteries, which allows you to shoot twice as many shots than with α7R III.

Rely on smart AI-based Real-time Tracking

AI-based Real-time Tracking is newly featured to greatly increase your success rate in challenging shots. Simply designate a subject and press the shutter button halfway, and rely on the camera to steadfastly track the subject. With “Face/Eye Priority in AF” function, the α7R IV seamlessly changes tracking targets between face and eye when the subject is a person.

Technology basis for Real-time Tracking

Sony’s original AI (Artificial Intelligence) subject recognition technology and algorithm process large volume data captured by the image sensor in real time, tracking moment-to-moment subject changes with a high degree of accuracy. Colour, pattern, subject distance, human face and eye information are used for highly accurate subject recognition.

Real-time Eye AF with animal eye tracking for more success

Thanks to an improved algorithm, the α7R IV now supports animal eye in addition to human eye tracking, allowing fast, precise, automatic detection and tracking. This animal eye support will greatly increase your success in capturing images of animals in the wild or favourite pets at home when an obstacle comes into view or the camera’s horizontal/vertical orientation often changes.

Maximised productivity in professional portrait shooting

Real-time Eye AF: evolution of portraiture

Real-time Eye AF represents the evolution of portrait shooting. This AI-aided technology provides immediate, accurate eye detection and tracking for crisp, clear focus on the subject’s face, even when capturing a fast-moving model in a photo session. The photographer can concentrate on composition — for smoother workflow that counts with pros.

Instant focusing on an eye

When Face/Eye Priority in AF is on, simply half-press the shutter, press AF-ON button, or an assigned custom button. The camera takes care of focusing on a subject eye.

Right/left eye selection to meet your need

Now you can even select a specific eye — left or right — before or during shooting via custom button. Eye selection allows you to focus on composition, lighting, and other details.

Works with Real-time Tracking for eye-catching portraits

You can combine use of Real-time Eye AF with Real-time Tracking, which responds to dynamic subject motion. This teamwork enables tracking accuracy for comfortable portrait shooting.

More efficient workflow

Wireless and wired connective solutions for demanding pros

The α7R IV supports various options for PC Remote functions and means of data transfer including 5GHz Wi-Fi. Take full advantage of more choice and convenience in remote shooting operation and data backup.

Wireless tethered shooting for flexible setting

Use PC Remote to control the α7R IV or transfer data to PC via Imaging Edge™ ‘Remote’ software application (ver. 2.0 or later). Faster 5GHz Wi-Fi option is available for more shooting flexibility.

Even faster PC Remote with wired connection via USB

Use USB 3.2 Gen 1 compatible USB Type-C™ port for faster transfer with new algorithm for wired PC Remote shooting. Transfer large uncompressed RAW images smoothly without workflow interruption.

Support for FTP background transfer

To meet pro needs for prompt delivery, the α7R IV supports FTP background transfer during* and after shooting for JPEG and RAW file delivery. Up to nine FTP servers can be assigned in advance.

* Movie files cannot be transferred. FTP transfer is not available during movie recording.

For full-scale flash photography

Release time lag is minimised for smooth, responsive flash photography, with continuous flash shooting at up to 10fps. Select slow sync or rear curtain sync with wireless off-camera flash for enhanced versatility.*

* Rear curtain sync is not available with optical wireless flash units.

Standard sync terminal

A standard sync terminal enables convenient synchronisation with studio flash units and other external lighting equipment to establish desired lighting setting in studio photography.

‘Tactile’ realism

Now supports compositing 16 images with Pixel Shift Multi Shooting*

This renewed feature shifts the sensor in half or one pixel increments in a programmed order to capture 16 pixel-shifted images, composited into one high-precision image of approx. 240.8MP20 from original data of approx. 963.2MP (equivalent). Still images of architecture and art, etc. are reproduced in true-to-life detail, texture, colour, mood, setting, and 3D-like realism, with breathtaking fidelity.

* The Imaging Edge (Remote/Viewer/Edit) desktop application is required for compositing. Image compositing may not be successful if camera or subject movement causes blur. The use of a tripod is recommended, as is the use of PC tethered control or a remote commander (when PC tethered control is not being used) where possible. Uncompressed RAW and silent mode are automatically selected for Pixel Shift Multi shooting. Some restrictions apply to flash and other devices. Refer to the Sony support site for details: http://www.sony.net/psms/.

Pro movie features

High-resolution 4K movie

Full frame and Super 35 formats can be selected for 4K movie recording. Super 35mm mode can condense approx. 2.4 times the amount of data required for 4K movies (QFHD: 3840 x 2160), resulting in high-detail 4K with minimal moiré and jaggies. In either mode, the advanced image processing system delivers more accurate skin tones as well as smoother highlight gradations.

S-Log3 and HLG for wide dynamic range

The α7R IV supplies S-Log3 for better gradation from shadows to mid-tones and wide dynamic range up to 14 stops, and supports S-Gamut3/S-Gamut3.Cine wide colour space, in addition to S-Log2. Also, HLG (Hybrid Log-Gamma) picture profile delivers instant HDR workflow. Recorded movies look true-to-life — no blocked shadows or blown highlights*.

* HDR (HLG) compatible TV required

Steadfast AF tracking for stunning movies

Meet the rigorous autofocus demands of 4K movies with enhanced Fast Hybrid AF. You have high speed, precision, and tracking performance at your command for smooth, stable AF movie shooting. Adjust AF tracking sensitivity for steady focus.

Real-time Eye AF now for movie shooting

Real-time Eye AF newly supports movie shooting by detecting the subject’s eyes and continuing to track one eye. As the α7R IV keeps that eye in precise focus, you can concentrate on composition.

Touch Tracking for persistent focus on your subject

When shooting movies, touch a subject on the LCD monitor. The α7R IV begins focusing and following with Touch Tracking. If the α7R IV spots a human eye, Real-time Eye AF activates and tracks it, too.